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Case Study Branding + Print Design

Khabu Coffee Co.

Completed Khabu Coffee Co.  ·  2024
Khabu Coffee Co. — Main Visual
About the project

The brief, the challenge and what we built.

Khabu Coffee Co. came to us with a product they believed in but a brand that didn't do it justice. Their coffee was exceptional — rich, locally sourced, and full of character — but their packaging and identity were holding them back on the shelf and on social media.

We built their entire brand from scratch — logo, colour system, typography, packaging design and printed collateral. The result was a warm, earthy identity with a bold edge that stood out in a crowded specialty coffee market and gave the brand the confidence to walk into any retailer.

Khabu Coffee Co. — Detail View

Client

Khabu Coffee Co.

Services

Branding + Print Design

Year

2024

Status

Completed

Client Website

www.khahbucoffee.co.za

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What we delivered

Every deliverable, accounted for.

Logo design — primary mark, secondary mark and icon variations
Brand colour system and typography guidelines
Full brand style guide (38 pages)
Coffee bag packaging design — 3 sizes
Business cards and swing tags
Social media profile graphics and post templates
Brand launch rollout support
Results

The numbers that matter.

Shelf visibility improvement

2 wks

Full brand delivery

100%

Client satisfaction

2024

Brand launch year

Khabu Coffee Co. — Final Result
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